One of the biggest roadblocks to starting a blog is the naming process. This is the part that stumps many founders. There are so many combinations to choose from that it can get just a teensy bit overwhelming. But you have to make sure that the blog you chooses resonates with your audience at large.
With over 600 million blogs on the internet, it’s really important to stands out from the crowd – and your blog name can go a long way in helping you do just that, and more. This is definitely true if you plan on writing blog content that people will want to read in the long run.
The name you choose will tell readers about your blogs, the topics you’ll blog about, and if your work resonates with their pain points. So, what should you name your blog?
Let’s go over a quick guide covering 7 tips for naming a blog.
1. Check-in With Your Competition
Take a look at what your competitors are doing. If it works for them, there’s no reason it shouldn’t work for you. Put your own unique spin on their strategy to come up with an inspiring name. Your perfect blog name may just be a few clicks away. If you haven’t identified who your competitors are, a quick search on Google for, “service name + location” will give you a low-down on what the best practices are.
The simple act of reading your competitors’ blogs will give you all the cues you need to think outside the box. This is a highly effective means of coming up with a brand new blog name that will make an instant connection to your audience and generate interest.
2. Look at the Thesaurus and Dictionary
Thesauruses and dictionaries comes in handy when testing possible names for your brand. We recommend picking a book that you can flip through and see all the words in front of you. This is a great way to truly internalize the meaning of each word and see if it can make a special connection with your goals.
If that isn’t a possibility, we recommend checking in with an online dictionary or a thesaurus. It will get the job done.
Narrow down on the right words by using your specific themes and the online dictionary will show you the right words. It goes without saying that you’ll come across some truly alien names – ones that we recommend not using at all. Remember, if it is alien to you, it will be alien to your audience too. The name should be simple to pronounce, type, and memorize.
3. Use Alliteration to Design a Memorable Blog Name
What do Dunkin’ Donuts, Coca-Cola, Lois Lane, and Best Buy have in common?
They are all perfect examples of alliteration. Alliteration is one of the most powerful tools for coming up with catchy names for your blog. This stylistic technique is fun and has a way of sticking to your mind. If done right, you can easily grab user attention (which is a very limited resource in the age of the blogosphere).
4.Use a Cool Pun for Your Blog Name
Puns are surprisingly effective at providing instant comic relief and make their point clear to users. It’s a great way to pique user interest and win their confidence. Puns can be a bit tricky to uses though and figuring how to convert them into a cool blog name is easier said than done.
Remember, puns should not be offensive to your target audience and must be instantly recognizable. Let’s go over a few examples below:
- Budgeting Bytes (e-commerce)
- Heart Via Stomach (recipes)
- Life in the Gym (fitness)
- Money Matters (finance)
5. Using Humor to Name a Blog
Try to find a blog name that makes people laugh (with you, not at you!) see it. This is one of the most effective ways of breaking the ice and getting more clicks to your blog. A humorous name will stay on top of your audience’s minds.
Here are a few cool humorous names that are being used with great success by renowned bloggers:
- Pregnant Chicken
- Fit Bottomed Girls
- Cats Who Code
- Will Run for Margaritas
- Generation Meh
- Sad and Useless
- Multiple Monstrosity
6. Use Unrelated Words that are Memorable
Some people advise against using names that don’t have anything to do with your niche because you’ll lose the opportunity to tell people what your blog is about.
And they’re not wrong.
However, there’s a great advantage of naming the blog using unrelated terms
It’s what big brands often use to propel themselves to great heights.
- Content Rocket
- Dollar Shave Club
- The Sun
7. Use Made up Words to Name Your Blog
If you don’t want to do all the heavy research for your blog name, why not come up with a random name? Some of the most recognizable brands of today make use of nonsensical words that really don’t amount to anything.
For obvious reasons, these brands now mean something because they’re instantly recognizable. In your case, however, you’ll have to a lot of marketing before your brand becomes as popular. People will have harder time understanding what your blog is all about. The upside though, is that you can make your blog name mean whatever you want it to mean. And while it may be gibberish, if you’re doing a good job of marketing it, there will come a time when it will be associated with high-quality services.
It’s a Wrap
Alright! Now that you’ve made it through our quick read, do send us your feedback about these tips and if they made sense to you. What tips and tricks do you use to simplify the naming process? We’d love to hear your thoughts.